Pillar 05 / Cluster 5E

Getting help growing your consulting business: AI, coaches, courses, and communities

TL;DR: An honest comparison of every way to get help growing a consulting business, including doing it yourself with AI, and how to choose between them.

Should you get help growing your consulting business, and what kind of help actually works?

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5 Questions About Getting help growing your consulting business: AI, coaches, courses, and communities

Can't I just use AI to figure out sales and marketing?

AI can give you some of the ingredients, but it can't give you the recipe. What it does well for consultants, what it can't, and where judgment comes from.

Should I hire a sales coach or figure it out myself?

Hire a sales coach if what you're missing is judgment, and do it yourself if it's only information. What a coach does that free content can't.

Coach vs course vs community: what actually helps consultants grow?

A course gives you information, a community gives you people, a coach gives you judgment. How to tell which one you're short on before you buy.

How do I know if a business coach is legit?

A business coach is worth hiring when she's produced the outcome you want, in a business like yours. What to ask, and what credentials don't tell you.

What does it cost to get real help with business development?

Business development help ranges from a few dollars a month to five figures, and no honest answer narrows further. How to price it against your own numbers.

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Related Clusters

Pillar 05 / Cluster 5D

Growing past the plateau in an established consulting business

What growth looks like after the first wave of clients. Distinct from cluster 1A by stage: 1A is referrals slowing down, this is the first wave structurally exhausted.

Pillar 04 / Cluster 4C

Standing out from other consultants and competitors

How to differentiate on substance in a market that suddenly feels crowded.

Pillar 01 / Cluster 1D

Business development activities that actually bring in consulting clients

Which activities move a consultant toward new clients, and which only feel like work. The feast-or-famine cycle is named here and answered in depth in cluster 5A.

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I was my reviewing my revenue dashboard and it showed that I earned $100K more in 2024 compared to the year before. I joined the Academy in May 2024 and it has transformed my sales approach entirely.
Sarah J, fundraising consultant
We used to book clients just in time to keep income flowing, and we now have a 6-month cushion!
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Leah writes to women running B2B consulting businesses every week, about getting clients on purpose and getting paid for the value of the work.

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