Leah Neaderthal

I’m reaching out today to ask for your help to get a message out.

Over the past weeks, I’ve been so angry watching families of federal employees suffer due to the government shutdown. And for weeks I’ve felt powerless to help.

But today, I’m doing something about it. Today I’m announcing that if you’re a woman running a consulting or service-based business, and your spouse is a furloughed federal employee, and as a result of the shutdown you are now solely responsible for supporting your family…

…you can take my SIGNED sales coaching program for free. Even though the shutdown is temporarily over.

On average, women in SIGNED double what they get paid per contract, get contracts signed faster, and stabilize their income.

These types of results are great in good times, but for families who are in financial distress due to the shutdown, they can make the difference between making a mortgage payment or missing it. Being able to pay for medicine, or going without.

I can’t end the shutdown. But while this administration holds federal employees and their families hostage, I can at least help women learn how to bring more money in, faster.

Applications are due by Friday, February 1. Apply at smartgetspaid.com/signed-fed

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NOW my mission is to get this in front of as many people as possible who might need it, and I need your help.

1) Please SHARE this on Facebook, on Linkedin, and in any groups you’re a part of.

– Here is a post for FACEBOOK: https://www.facebook.com/photo.php?fbid=10157015128139539&set=a.101577084538&type=3&theater

– Here is a post for LINKEDIN: https://www.linkedin.com/feed/update/urn:li:activity:6494574050273218560

2) When you post, please TAG anyone you know who might benefit from this program right now

3) And of course, please APPLY if you need help.

Applications are due by Friday, February 1st.

Thank you!

Leah

P.S. Because SIGNED is an intensive, small-group program, limited spots are available. Other terms apply – see smartgetspaid.com/signed-fed.

I’m excited to announce the release of my official report: How To Land Clients in 2019! (Can’t wait? Get your copy right here.)

So, over the past few weeks, my team and I have spent countless hours poring over interviews, case studies, and client wins, all in pursuit of distilling exactly what’s working for women like you to land new clients in their consulting and service-based businesses.

And of course, we uncovered what’s no longer working, too. (I’ve included that in the report so you can stop doing that.

So if you’re ready to land more clients, and higher-paying clients for your consulting or service-based business this year, you’ll find this report immensely valuable.

Here’s what you’ll find inside the report:

• The surprising data from 2018 that will convince you that 2019 is absolutely the year for you to play bigger
• The one thing you’re probably doing that’s keeping you from landing those clients you want (in fact, most women are accidentally doing this)
• The trend that is helping my clients and students reclaim their time (one saved herself over 450 working hours by doing this one thing!)
• What winning proposals look like in 2019 – spoiler: it’s NOT what they looked like last year!
• …and more!

And because you’re a smart, ambitious woman who wants actionable advice, I’ve included expert advice, case studies, and action steps to take right now.

BUT I have one request: take what you learn here and use it. This report has strategies you can start to use today to make biz dev more effective and help you hear “Yes!” more often. Don’t let it collect “digital dust”.

Instead, read it and choose at least one thing you’ll do differently starting today. And if you’d like, write back and let me know which one you choose – I can’t wait to hear.

Click here for your report now!

Enjoy!

Leah

Selling is harder for women.  In my experience, and in the experience of the clients I work with, and in that of the hundreds of women I talk to each year, this has been proven true.

I was recently interviewed by brand strategist Maria Ross, and this came up in our conversation…

Maria is a graduate of my SIGNED program (and she was a rockstar student, DOUBLING her engagement prices without adding more scope to her proposals, and clients said yes to her new pricing without blinking an eye)… so she knows my methodology and why it works for consultants and service providers to land higher-paying clients.

And we both agree: selling is often harder for women.

AND we know why: because of the mindset “junk” we have to overcome.

That little voice that says, “Don’t toot your own horn.” Or, “You already emailed once; don’t be a stalker.” Or, “Who do you think you are?”

BUT… if you have this mindset junk (and everyone does on some level), I want you to know: it’s not your fault.

Let me repeat: If you are holding onto crap you’ve been carrying around in your own mind, and if that same crap comes up when you think about selling, that does not mean it’s your fault.

Why do I care about pointing this out? Because when you think something is your own fault, it can send you into a shame spiral, which doesn’t help the situation and actually ends up making you feel worse.

So I need you to know: this crap you’re carrying around, these weren’t just silly ideas that flitted their way into your mind. This is the result of years, decades… heck, GENERATIONS of societal conditioning about how women should behave, speak to others, ask for, look out for ourselves.

Being willing to face this “junk”, recognize it’s there, and take steps to work through it… it’s incredibly brave.

And it’s one of the reasons I love coaching women. Because the tactical and strategic pieces of my sales methodology are powerful… but we also take a hard look at the conditioning and mindset that has been holding you back, dissolve those beliefs, and replace them with healthy beliefs that enable you to move forward with authentic confidence.

And that’s where the real breakthroughs happen.

You can see my complete conversation with Maria right here. I addition to mindset, we also dig into:

• building a healthy sales pipeline so you can stop worrying about revenue

• having better sales conversations

• booking more of the right clients (so you make more money. not do more work)

• And more!

Enjoy!

Leah

I see this ALL the time.

So much so, that I can’t believe it’s not something we talk about more.

In the whole “entrepreneur space,” those of us providing consulting or services are inundated with resources on marketing ourselves, finding our niche, attracting clients, setting up systems to run our businesses, perfect ways to write proposals…

Have you seen this too?

But then so many of us make the BIG misstep that frankly, takes all of that hard work on every other step… and throws it down the drain.

Here’s how it goes:

You get a lead. Maybe it’s a referral, or maybe it’s someone entirely cold.

You have a few calls, maybe a few meetings.

You put together a carefully crafted proposal.

….and then just before they say yes, it happens. You discount your price.

At this point you may be shaking your head, thinking I need to seriously chill out.

“What’s the big deal, Leah?”, you may be asking. “So I knocked my price down 20%. Maybe I took it down a few thousand dollars. At least I landed the client. Isn’t that the important thing?”

But it IS a big deal. It means you aren’t protecting your price.

Here’s why this is important: When I meet a client who isn’t protecting her price, I know I’m seeing a symptom of bigger problems.

I’m seeing someone who isn’t confident in communicating the value of what they deliver.

I’m seeing someone who has so few leads coming in, that they feel like they need to take on ANYONE who walks through their virtual door.

I’m seeing someone who is so unsure of her own worth that she’ll offer her valuable time, tremendous expertise, and her brilliant mind for far less than it’s worth.

I’m seeing a woman who is so afraid of pushing back, she’s willing to erode her business’s worth for the sake of a bit of work.

And I know I’m seeing a business that isn’t being build for growth…or even STABILITY for that matter.

Show me a woman who’s not protecting her price, and I’ll show you a business that will never rise above subsistence level.

Stop begging for scraps.

The next time you’re tempted to agree to a discount…or even offer one up before you’re asked, I want you to pause. And I want you to look at what’s REALLY behind that.

Do you need to work on how you communicate the value you’ll be providing so your pricing makes sense as part of your prospect’s investment?

Do you need to make sure you’re filling your sales pipeline so at any given time you feel you can let go of a prospect who won’t pay your rates in favor of one who will?

Do you need to work on your mindset so you feel confident when you stand by your pricing?

Do you need to get more comfortable with negotiating so you know the way to negotiate WHILE building your client relationships and getting paid?

All of these are fantastic places to examine and work on. And none of them involves cutting your prices.

If you’re ready to take a look at your sales process to find where you may be sabotaging yourself — and where you can make some simple changes to start landing the clients you really want,  I’ve got a new training for you.

It’s walk you through my signature Leads to Clients System – and I’d love to invite you to attend for FREE.

Click here to select the training time that works best for you.

In the meantime, next time you’re tempted to discount your rates, check in with yourself. Remember that you’re great at what you do. You’re SMART. And you deserve to be PAID.

To your success,

Leah

Have you ever made a vision board? You know – thinking through how you want your life to look, and then putting images together that illustrate it.

I have to admit: I’m into them. After all, I know first-hand the power that putting your goals on paper can have, and once you do that, how quickly they can manifest.

In fact recently I wrote about how, several years ago, I was in the process of making a vision board when I got the phone call that would change my life. (That story is here.)

But this year I threw mine out. Here’s why.

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A few months ago my wife, my sister-in-law, and I got together to make our vision boards. There among magazines and scraps of paper, we each laid out our futures.

After we were done, I put mine on my office wall, a constant reminder of what I’m aiming for.

But recently, I started looking at it differently. And I was shocked at what I saw.

My vision board didn’t show my biggest, most abundant goals. It looked like what I wanted to accomplish next week. My vision was way too small.

So I started thinking about my biggest, most abundant goals. Any time I found myself thinking, “That’s not really realistic,” or, “But how would I even get there?,” I stopped and refocused. I told myself, “Don’t think about what’s feasible. Think about what you WANT.”

Then, having named my bigger, more abundant goals, I made a new vision board. And you can see the difference:

The old vision board shows a woman with a toddler.
The new vision board shows a family with three healthy, happy kids.

The old vision board has pictures of women doing some light exercise, and generally staying in shape.
The new vision board shows a woman crossing the finish line of an Ironman race (my ultimate goal).

The old vision board has a small picture of a nondescript house.
The new vision board has a picture of a brownstone in our Brooklyn neighborhood (and if you knew what those go for, you’d know what a HUGE GOAL that represents.)

And on and on.

Once I named my biggest, most abundant goals, I realized that the vision I had previously outlined wasn’t big enough.

And if I’m going to work for these goals, shouldn’t they be amazing goals?

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What about you? What’s your biggest, most abundant vision? It’s amazing how often we hold ourselves back from even thinking about it.

When I’m talking to women who have applied for my SIGNED program, I always ask them, “How much money do you want to be making?”

Usually they say something like, “I’d like to replicate my salary from corporate,” or “I’d be happy with at least…” and then some relatively low number.

Then I poke a little more: “Forget what you think is feasible. What do you REALLY want to be making?”

And after some hesitation, that’s when the real answers come out. $500k. One million. Five million.

And then I ask, “And what will that allow you to do?” And then these amazing women share their real vision:

<sub>Have you ever met a Dream Killer? You know – someone who you bring a great idea to, expecting excitement, and instead they poke holes in it?

They tell you why it won’t work. They tell you it’s a risk. They tell you you should play it safe.

For some people, parents are dream killers. For others, it’s spouses. Or relatives. Or friends who don’t get it.

But there’s a particular Dream Killer whose name tends to pop up at this time of year: The Accountant.

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Accountants provide a lot of benefit, sure. They keep your books clean and can advise on tax decisions.

But hidden beneath the spreadsheets and Quickbooks, an accountant can be a Dream Killer. Why?

Because an accountant can only tell you what happened in the past, and how things currently are.

Let’s say, for example, that you’re considering investing in a program like SIGNED, or any program really, and you ask your accountant first.

The accountant will give you a snapshot of what’s in your bank account. Maybe they’ll tell you what you need to do to cover the investment.

But here’s the thing: they’re only going on how you’ve done it in the past.

If you’ve been under-charging for your work, then the prospect of getting MORE clients where you’re under-charging will probably sound scary to you.

If you’re not closing clients consistently, or losing the contracts you want, then the prospect of having to get MORE clients and run the risk of not winning them, probably sounds scary too.

But accountants don’t know that you’re about to undergo a sales transformation.

They don’t know that my pricing system in SIGNED helps you raise your prices anywhere from 2.5x – 5x, and you’ll be signing clients at that new rate.

They don’t know that my system for keeping clients engaged means that you don’t lose deals that should be a slam dunk.

They can’t see that my system for negotiation means that instead of offering something for $10k and discounting it to $7k, you’ll be able to sell it for $15k and never discount it again.

They don’t know that when you take a proven system, implement it in your business, and get expert support, results happen quickly.

Just last week, one of my SIGNED participants closed two new consulting clients in 24 hours, getting paid 40% more for each one. In the third week of the program.

But accountants don’t know this. They can only show you a snapshot of the past.

And that makes for good accounting decisions, but that doesn’t make for good business growth decisions.

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Imagine you had a dating coach who could only remind you how dating went for you before? Would that make you feel good about yourself? Would it inspire you? Would you want to go on another date?

Probably not.

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Listen. I get that investing in yourself costs money.

But if you can make the first payment, most SIGNED participants are seeing results and making their investment back in the first few weeks. And I’m 100% committed to helping you get results.

But here’s what I think is really going on when people ask their accountants. It’s not about money.

It’s about permission.

Permission to invest in yourself. Permission to take a leap. Permission to place a bet, even a bet you have incredible odds of winning.

But here’s the thing. Your accountant will never give you permission.

You have to give it to yourself.

Here’s what to do instead of asking for permission from someone else: trust yourself and your abilities.

Trust that YOU can bring about tremendous change in your business, and in your income. You just need to know the steps, put them into place, and get support.

You have come this far in your business – you’re no slouch. You have made stuff happen over and over. In your business, in your previous jobs, in school. You can do this.

And when you can remind yourself that you CAN make this happen, then you open the door to give yourself permission to MAKE it happen.

And I know that you can do it.

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Now I want to hear from you: Who are you asking for permission? Are they Dream Expanders? Or Dream Killers?

To your success,

Leah</sub>