Leah Neaderthal

What difference can two weeks make?

If you’re looking to get new clients and get paid bigger numbers without feeling salesy… two weeks can change a whole lot.

In two weeks, students in this round of SIGNED have:

… signed a new client at twice the fee she was charging before.

… doubled the price of a new service and made $4k for something she had been doing for free.

… discovered that her company’s entire sales process was focused on the wrong things, which is why they were losing deals.

… and gained confidence from within. She said: “In moments where I might have talked myself out of something, I found myself wanting to take advantage of an opportunity and say, ‘I want to meet it.’”

If you had to choose a result that would make the biggest difference for your business, which would it be?

1. Raise your prices
2. Make more money per client engagement
3. Figure out why clients aren’t saying yes
4. Gain authentic confidence
5. All of the above

What is SIGNED?

It’s my 10-week guided sales coaching program, where you learn step-by-step how to get the clients you want, and get paid bigger numbers, without feeling salesy.

You’ll spend 10 weeks with me and other ambitious women entrepreneurs learning exactly how to get the leads you want, lead them to a successful close, charge and get paid more, and build authentic confidence from the inside out. And you’ll get the support you need to put learning into practice in your business.

Over the next two days, take a look at SIGNED.

This program will fill up, so don’t wait.

To your success,

Leah

So, it’s no surprise that I love being interviewed on podcasts, because I love sharing how women business owners can get more clients without feeling salesy.

But my interview with financial planner Zaneilia Harris was special.

Zaneilia interviews women who are leading the way in their industries. Recently she’s interviewed an attorney, a money coach, and others.

When I asked her WHY she started her podcast, I expected to hear something like, “It’s great to get my name out there,” or “It helps me get clients for my financial planning business.”

But instead, she paused and said, “This is my legacy for my daughter.”

Zaneilia does her podcasts to show her young daughter what strong women can do. And in doing so, she also gives a platform for other women business owners. What an incredible gift.

Hear Zaneilia and me talk about the ways women business owners can get new clients, at this link.

After you listen, I’d love to hear if there’s anything that spoke to you. What lessons or tips can you bring into your business?

To your success,

Leah

Want more? Check out the interviews where I share fluff-free sales strategies on The Soulful MBA (on iTunes) or Lean the F*ck Out (on iTunes).

1. Join the free Smart Gets Paid Group and connect with women entrepreneurs who are learning how to get clients too.

This is my new Facebook community where badass women like you learn how to get the clients they want, without feeling salesy. Click here to join.

 

2. Learn how to get new clients without feeling salesy, in 10 weeks

If getting new clients is on your to-do list, but you’re not sure where to start, I can help. You’ll learn step-by-step how to get the clients you want, without feeling salesy. And you’ll get the support you need to put learning into practice in your business.  Just reply to this email and put “Clients” in the subject line and I’ll get you the details.

 

3. Work with me privately


If you’d like to work directly with me to learn how to sell, get paid more, and get the clients you really want, just reply to this message and put “Private” in the subject line. Tell me a little about your business and what you’re struggling with when it comes to selling, and I’ll get you all the details.

1. Join the free Smart Gets Paid Group and connect with women entrepreneurs who are learning how to get clients too.

This is my new Facebook community where badass women like you learn how to get the clients they want, without feeling salesy. Click here to join.

 

2. Learn how to get new clients without feeling salesy, in 10 weeks

If getting new clients is on your to-do list, but you’re not sure where to start, I can help. You’ll learn step-by-step how to get the clients you want, without feeling salesy. And you’ll get the support you need to put learning into practice in your business.  Just reply to this email and put “Clients” in the subject line and I’ll get you the details.

 

3. Work with me privately


If you’d like to work directly with me to learn how to sell, get paid more, and get the clients you really want, just reply to this message and put “Private” in the subject line. Tell me a little about your business and what you’re struggling with when it comes to selling, and I’ll get you all the details.

There’s a saying in the startup world that goes, “Hustle until your idols become your rivals.”

The meaning is simple: work so hard that you reach the level of those you once looked up to.

But let’s be honest – that sounds douchey AF, right?

So, because I’m not a douchebag, I propose a new saying: “Hustle until your idols become your peers.”

This saying means so much to me because I’ve hit a huge milestone that feels like my definition of success: I’ve been invited to join the Women Sales Pros, a group of 50 women sales leaders.

This is such a Universe Moment that I just had to share it – check out the journey below. Maybe it will inspire you.

—

You might already know that I’ve never been a salesperson, and I’m completely self-taught when it comes to selling.

When I realized I had to learn how to get clients or my business would fail, I dove in to teaching myself. Over several years I read 65 books, tested every strategy with my own clients, and created a personal selling methodology that works and feels comfortable.

Those books I read? Many of them were written by the women of Women Sales Pros.

The incredible Jill Konrath, Joanne Black, Sharon Drew Morgen, and others… titans of selling.

They taught me skills I wove into my selling methodology, and ones I still use. Those are the skills that led me to start the business I run today, where I teach other women business owners how to get clients.

And it’s this work that caught the attention of the women of the Women Sales Pros. A long journey comes full circle.

So I’m honored to join the group. I hope I can provide as much value to them as they have provided me.

Hustle until your idols become your peers… and they will.

Want to see me on the Women Sales Pros site? Check out my profile here.

To your success,

Leah

1. Join the free Smart Gets Paid Group and connect with women entrepreneurs who are learning how to get clients too.

This is my new Facebook community where badass women like you learn how to get the clients they want, without feeling salesy. Click here to join.

 

2. Learn how to get new clients without feeling salesy, in 10 weeks

If getting new clients is on your to-do list, but you’re not sure where to start, I can help. You’ll learn step-by-step how to get the clients you want, without feeling salesy. And you’ll get the support you need to put learning into practice in your business.

 

3. Work with me privately


If you’d like to work directly with me to learn how to sell, get paid more, and get the clients you really want, just reply to this message and put “Private” in the subject line. Tell me a little about your business and what you’re struggling with when it comes to selling, and I’ll get you all the details.

One of my clients runs a boutique personal branding firm, and she’s speaking at a conference in Estonia this week (baller, right??). Before she wowed the crowd and gave her business card to all the people who wanted to work with her, I sent her this tip.

It’s about how to get leads at events, and I wanted to share it with you too, in case you’ve ever had The Post-Event Letdown.

But first, a bit of background.

—

Back when I was learning how to sell, every now and then I’d feel motivated to go out and try and connect with people. So I’d sign up for a bunch of networking events.

Each time I went, I’d talk to a few people who could be good clients for my marketing and website business.

We’d have a great conversation, they’d want to have a call later, and they’d ask for my business card. And I’d gladly hand it out.

Each time, I left feeling hopeful that I’d hear from them and excited about the prospect of working together.

And then… nothing. A week, two weeks, a month….

In some cases, I had their business card too. But reaching out first always felt weird, and what would I even say? How would I reach out and not feel salesy?

I’d feel bummed. I would kick myself at having wasted time at the event. But more than that, I’d feel embarrassed that I’d gotten my hopes up for nothing.

There it was, the Post-Event Letdown.

So I came up with this approach instead.

—

The tip I’m about to share with you will give you control. That might sound strange, but so often when we’re doing business development, so much can feel outside of our control. For example, we have to wait for people to get back to us, or something changes at our prospect’s company, or there’s a budget freeze.

So a key foundation of my selling methodology puts the control back into your hands, and this tip is one example of that.

You can use this at networking events, conferences, at a bar… anywhere someone expresses interest in learning more about your work.

It’s called the Business Card Strategy, and it goes like this.

1. If someone asks for your business card, or you feel like you want to give one out… DON’T.
2. Briefly explain why you can’t. You could say you left them at home, or my go-to is that I gave out my last one (… three years ago, but they don’t need to know that).
3. Instead, offer to take theirs, or take their email address as a note in your phone. Then get their info.

Now YOU’RE in control of the follow-up, not them.

What do you think of this approach? Could you see yourself using the Business Card Strategy? Reply and let me know!

To your success,

Leah

1. Join the free Smart Gets Paid Group and connect with women entrepreneurs who are learning how to get clients too.

This is my new Facebook community where badass women like you learn how to get the clients they want, without feeling salesy. Click here to join.

 

2. Learn how to get new clients without feeling salesy, in 10 weeks

If getting new clients is on your to-do list, but you’re not sure where to start, I can help. You’ll learn step-by-step how to get the clients you want, without feeling salesy. And you’ll get the support you need to put learning into practice in your business. Just reply to this email and put “Clients” in the subject line and I’ll get you the details.

 

3. Work with me privately


If you’d like to work directly with me to learn how to sell, get paid more, and get the clients you really want, just reply to this message and put “Private” in the subject line. Tell me a little about your business and what you’re struggling with when it comes to selling, and I’ll get you all the details.